Webinar: Behavioural Science, Buying Behaviour & Pandemics
Join ESCP's Prof. Benjamin Voyer for a journey through the science of buying during a crisis or pandemic.
In the last few weeks, the world has witnessed irrational and extreme behaviours - from stockpiling toilet paper to failing to abide by life-saving lockdown measures. Those behaviours can appear puzzling, but are rooted in deeper inner psychological mechanisms. From a psychological point of view, those behaviours can be explained by three main dimensions.