The round-table was moderated by ESCP Affiliate Professor Nicolas Havette, and attended by Uterqüe, Inditex CFO Javier Fernández, BNP Paribas Real Estate (Spain) Head of Retail Auxiliadora Martínez de Salazar, and Rituals Director of Business Development Daniel Anciano.
The BNP Paribas Professorship in Real Estate held its first event on 27 March, with a fascinating conference on urban design given by Francesca Heathcote Sapey.
Nowadays, cities need to face new challenges: an increasing population creates the need for cities not only to accommodate more people, but also be able to expand and develop as the population keeps on growing. Cities need to be proactive instead of reactive; they need to be resilient in order to use their resources efficiently and be able to flexibly address issues and face potential emergencies.