The Future of Food & Beverage: What's Next?
Monday, July 14th, 5 pm (GMT +2)
Online Masterclass

On July 14th, join us online for an interactive session led by Prof. Regina Brix, Academic Co-Director of the Specialised Master (MSc) in International Food & Beverage Management and Affiliate Professor of Marketing at ESCP Business School.

The Food & Beverage sector is evolving at an unprecedented pace, shaped by technological innovation, changing consumer behaviour, and new market demands. From the transformation of fine dining formats to the growing need for sustainable supply chains, and from data-driven customer experiences to global culinary trends, the industry today requires managers who combine solid business skills with deep sector expertise.

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Key Info

This masterclass offers you a unique opportunity to:

  • Explore the key trends redefining the global F&B landscape
  • Understand how innovation and sustainability are reshaping the industry
  • Discover how to get a cross-disciplinary management skills and specialised knowledge of the sector
  • Get an appetiser of the revamped content and teaching methodology of ESCP’s MSc in International Food & Beverage Management

Speakers

  • Regina Brix, Affiliate Professor of Marketing, and Academic Co-Director of the Specialised Master (MSc) in International Food and Beverage Management
  • Adriano Sorgente, MSc In International Food & Beverage Management Recruiter

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Why join?

  • Gain insights into the impact of technology on F&B operations and customer experience
  • Explore challenges in global supply chains and sustainable solutions
  • Learn how fine dining is being redefined to meet new consumer expectations
  • Understand evolving consumer behaviours in a post-pandemic context
  • Discover emerging culinary innovations and global trends
  • Preview the updated modules, industry partnerships, and hands-on learning opportunities offered by the Master

Register now  to join this engaging session, experience ESCP’s distinctive teaching approach, and discover where the food and beverage industry stands today and where it is heading

Discover the MSc in Food&Beverage Management 

This masterclass offers a preview of the newly updated programme, now featuring three specialised majors: Restaurant & Gastronomy Management, Entrepreneurship & Innovation in F&B, Marketing & Sales in F&B.

Designed to match the industry's evolving needs, the MSc combines academic excellence with strong industry connections and hands-on experiences.

Applications are still open until 18 July 2025 – don’t miss the chance to join the next intake!

 APPLY NOW

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Food & Beverage Management - Masterclass
On July 14th at 5p.m., join the exclusive online Masterclass with Prof. Regina Brix and discover how innovation, technology, supply chain resilience, evolving consumer behaviour, and culinary trends are reshaping the global F&B landscape.
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Masterclass | The Changing Dynamics in the Food & Beverage Sector
On July 14th at 5p.m., join the exclusive online Masterclass with Prof. Regina Brix and discover how innovation, technology, supply chain resilience, evolving consumer behaviour, and culinary trends are reshaping the global F&B landscape.
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